How much do building block toys cost? ——Full analysis of popular trends and prices
Recently, building block toys have once again become a popular choice for parents and children because of their educational and interesting qualities. This article will combine the hot topics on the Internet in the past 10 days to analyze the price trends, brand differences and purchasing suggestions of building block toys to help you quickly understand the market dynamics.
1. Comparison of popular building block brands and prices
The following is a comparison of recent price ranges and features of mainstream building block brands (data statistics time: last 10 days):
| Brand | Price range (yuan) | Popular series | Applicable age |
|---|---|---|---|
| LEGO | 100-5000 | City Group, Ninjago | 4 years old+ |
| BLOCO | 50-800 | Extra large particle building blocks | 1-6 years old |
| Xiaomi building blocks | 80-1200 | Robot programming building blocks | 6 years old+ |
| Enlightenment (ENLIGHTEN) | 30-500 | Military and animation joint names | 3 years old+ |
2. Analysis of recent hot topics
1.Lego price increase sparks heated debate: The Lego Group announced a global price increase, with some sets increasing by as much as 25%. Consumers are turning to domestic alternative brands (such as Bruco and Enlightenment).
2.Programming building blocks become new favorite: Coding building blocks from Xiaomi, Makeblock and other brands have seen a 40% year-on-year search volume increase due to the surge in demand for STEM education.
3.Second-hand brick trading is active: Xianyu data shows that the second-hand transaction volume of “building block toys” has increased by 35% in the past 10 days, and the discount rate for 90% new Lego sets has reached 50%.
3. Purchase suggestions
1.Select by age: Younger children will give priority to large-sized building blocks (such as Bruco), and those over 6 years old can try complex building or programming building blocks.
2.Pay attention to promotional nodes: JD.com, Tmall and other platforms have recently launched the “Back to School Season” activities, with discounts as low as 50% off on some building blocks.
3.Second-hand platform inspection skills: When purchasing second-hand building blocks, you need to check the completeness of the instructions and whether the parts are missing, and give priority to face-to-face delivery in the same city.
4. Conclusion
The price range of building block toys ranges from tens to thousands of yuan, and parents can choose flexibly according to their budget and children's needs. Recent market trends show that domestically produced cost-effective building blocks and second-hand transactions are becoming new consumption hot spots.
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