How about Dongguan Shangshu Yuefu? ——In-depth analysis of real estate highlights and market popularity
Recently, one of the hot topics in the Dongguan property market is the "Shang Shu Yue Mansion" project located in Nancheng District. As a new representative of high-end residential buildings in Dongguan, this project has attracted widespread attention due to its location advantage, product design and supporting services. This article will combine the hot topics on the Internet in the past 10 days, analyze the real situation of the real estate from multiple dimensions, and provide structured data for reference.
1. Basic project information

| Project name | Developer | Covered area | Floor area ratio | Property type |
|---|---|---|---|---|
| Shangshu Yuefu | Dongguan Shangju Real Estate | About 58,000㎡ | 2.5 | High-rise + villa |
2. Analysis of core advantages
1. Prime location:The project is located in Nancheng International Business District, close to Hadi Station of Metro Line 2 (straight-line distance is 800 meters), and can reach Dongguan CBD in 10 minutes' drive. Within 3 kilometers of the surrounding area, supporting facilities such as China Resources Vientiane City and Dongguan Citizen Service Center are covered.
2. Product design:
| House type | Area segment(㎡) | Features | Reference unit price (yuan/㎡) |
|---|---|---|---|
| Three bedrooms and two living rooms | 98-115 | Transparent from north to south | 38,000-42,000 |
| Four bedrooms and two living rooms | 135-148 | Double balcony design | 45,000-50,000 |
| Dieshu | 210-260 | private garden | Starting from 68,000 |
3. Educational supporting facilities:The project is equipped with a 12-class kindergarten (a contract has been signed with Dongguan Government Kindergarten), and the corresponding school district is Nancheng Sunshine Central Primary School (ranked among the top 5 in the city in 2023).
3. Market popularity data
| Platform | Discussion volume in the past 10 days | Hot search keywords | Proportion of positive reviews |
|---|---|---|---|
| 1,200+ | #Dongguan Luxury New Benchmark | 78% | |
| Douyin | 850+ | Shangshu Yuefu Model Room | 82% |
| Fangtianxia | 630+ | Comparison of improvement projects in Nancheng | 75% |
4. Comparison of competing products
| Project | Unit price (yuan/㎡) | Distance from subway | Floor area ratio | Delivery time |
|---|---|---|---|---|
| Shangshu Yuefu | 38,000-68,000 | 800 meters | 2.5 | 2025Q2 |
| Vanke Wanhui | 42,000-75,000 | 1.2 kilometers | 3.0 | 2024Q4 |
| China Resources Yue Mansion | 45,000-80,000 | 500 meters | 4.2 | 2025Q1 |
5. Focus of potential home buyers’ attention
According to public opinion monitoring, home buyers are mainly concerned about:
1.Degree certainty:83% of inquiries related to school districting policies
2.Business progress:The opening time of the surrounding planned Vientiane World
3.Delivery standards:List of hardcover brands (known to include Siemens kitchen appliances and Kohler bathroom appliances)
4.Investment potential:Compare the appreciation space of other luxury housing sectors in Dongguan
6. Expert opinions
Li Ming, secretary-general of the Dongguan Real Estate Association, pointed out: "Shangshu Yuefu has filled the gap in the high-end improvement market in Nancheng. The low floor area ratio of 2.5 is a scarce resource in the core area. However, attention should be paid to the possible noise impact caused by the planned road on its east side, and on-site inspections are recommended."
Summary:With its low-density planning, high-quality school district and improved product portfolio, Shangshu Yuefu has become a new hot spot in Dongguan's property market. Home buyers with sufficient budget and pursuit of quality deserve special attention, but they need to comprehensively consider the differences between competing products based on their personal needs.
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